BioFriendly Corp. and Green Plus: A Critical Look

Here's what BioFriendly Corp. doesn't want you to know about the company and its product, Green Plus.

WFAA TV-8 and Dallas Morning News Expose BioFriendly Corporation

February 10, 2006: Corporate battle clouds clean-air initiative, Dallas Morning News.
February 10, 2006 (WFAA TV-8 Part 1): Questions over state-approved fuel additive. Video, Transcript
February 11, 2006 (WFAA TV-8 Part 2): Fuel additive claims don't add up. Video, Transcript
February 16, 2006 (WFAA TV-8 Part 3): EPA probes diesel additive. Video, Transcript
February 17, 2006 (WFAA TV-8): Fuel additive investigation update. Video, Transcript

Green Plus Is Mostly Rubbing Alcohol

BioFriendly's own Materials Safety Data Sheet for Green Plus indicates that the product is 95% isopropanol:
Isopropanol, also known as 2-propanol or isopropyl alcohol, is the chemical name for rubbing alcohol.
WFAA-TV ordered an independent analysis of Green Plus and their lab results showed that it is 99.5% rubbing alcohol .

BioFriendly's extreme dilution claims (a few ounces of GreenPlus is supposedly enough to treat many gallons of diesel fuel) are reminiscent of homeopathy, a pseudo-science nicely debunked in this article.

BioFriendly and the Scientology Cult

BioFriendly is full of Scientologists, including at least two of the three Carroll brother founders:
- Robert W. (Bob) Carroll, CEO and Chairman
- William (Bill) Caroll, Executive Vice-President and Senior Technical Officer
- Noel C. Carroll, Managing Director of Green Plus Limited
- Jim D'Arezzo / James D'Arezzo, Senior VP of Sales and Marketing
- Michael T. Stoller, the company's legal counsel. See also this RaulLopez.org piece that mentions Mr. Stoller.
American Technologies Group, another company with Scientology connections, accused the Carroll brothers and Michael Stoller of unlawful conduct and labeled them "long-time leading Scientologists". Learn more with this Google search. And see this interview with ATEG CEO John Collins, who gives some info about BioFriendly founder Bob Carroll.
BioFriendly has attacked the author of this web site using material from a Church of Scientology hate site. BioFriendly's attack site also contains the term "dead agent", a piece of L. Ron Hubbard jargon used only by Scientology cult members.

More BioFriendly Shenanigans

Googlebombing attempt: BioFriendly has created a bunch of link farm sites, all cross-linked together, in a attempt to raise their search engine ranking and crowd out critical information. Here are some of the domains: biofriendly-texas.com, green-plus-texas.com, truth-about-biofriendly.com, biofriendly-additive.com, green-plus-additive.com, biofriendly-combustion-catalyst.com, green-plus-combustion-catalyst.com, biofriendly-information.com, biofriendly-green-plus.com, and our favorite, biofriendly-is-no-scam.com. These are registered to Noel C. Carroll.
Nanotechnology claims (blatant bull-puckey): Sample 1, Sample 2

Dave Touretzky

Last modified: Fri Jan 25 21:15:55 EST 2008